My name is Rob. I have two sons. On Tuesday, July 28, 2026, one of them missed his piano lesson. And it was my fault.
Of course, missing that one lesson wasn't a big deal. What bothered me was the reason he missed it. I had forgotten all about it.
I really shouldn't have forgotten. Tuesdays are piano days, and there was a recurring hold on my calendar. But:
- That morning, I had an early doctor's appointment.
- That afternoon, I had back-to-back-to-back work meetings.
- That evening, I was making dinner and my phone was in the other room.
So my mind was elsewhere. I forgot. And my son missed out.
The next day, I started to wonder.
How can I make sure I never forget my kids' schedules again?
I looked around. There were all sorts of products and apps. But as a parent, the last thing I need is another app! I already have too many. Even thinking about a new platform was exhausting. I went to bed unsure of what to do.
The next morning, I woke up. Like every morning, I checked my email. And it hit me.
What if I had a daily email that told me exactly what I needed to do each day?
That way, I could:
- Know what was ahead, without needing to check my calendar app.
- Share with my wife, without spending our precious minutes together discussing logistics.
- Remember the day's plans every time I open my Inbox.
It's the same reason presidents get daily briefings: to know what matters on any given day.
And, with a little joke or parenting tip or restaurant recommendation, it could be fun too.
So I started building. The Parent's Daily Briefing was born. It's the first thing my wife and I read every day.
We haven't forgotten a piano lesson since.
— Rob, who built this for his own family first